Research
We interview your team, talk to your customers, and study your market.
- Team workshops
- Customer interviews
- Market research
- Brand review
Services / Strategy
The plan before the work.
A clear plan for what to do, in what order, and why. Built on research into your market and your customers, so every dollar works toward the same goal.
Strategy sprint03 / 07
- Market researchDone
- Ideal customerDone
- Channel mixDone
- 90-day planIn progress
What's included
Everything covered. No handoffs.
Your ideal customer
Who buys from you, why, and how they decide.
- Customer profiles
- Decision journey
- Segments
- Priorities
Channels & budget
The right mix of ads, Google, social, and email, with a budget for each.
- Channel selection
- Budget split
- Funnel design
- Tracking plan
Goals & numbers
What success looks like, in numbers you can check every month.
- Main goal
- Channel goals
- Reporting schedule
- Dashboard
Competitors
What your top competitors are doing, and the gaps you can win.
- Competitor review
- Strengths and weaknesses
- Gap analysis
- Positioning
90-day plan
A step-by-step plan with owners and dates, ready to start on day one.
- Quarterly roadmap
- Sprint planning
- Who does what
- Risks covered
How it works
From kickoff to results.
A predictable 4-week sprint with clear milestones. You'll always know where we are and what's next.
- Step 01Week 1
Discovery
We interview your team, review what you've tried, and learn how the business really works.
- Step 02Week 2
Research
Customer interviews, competitor review, and market sizing.
- Step 03Week 3
Strategy
We turn the research into a clear point of view: positioning, ideal customer, channel mix.
- Step 04Week 4
Roadmap
A detailed 90-day plan with budget, goals, owners, and how we'll measure it.
- Step 05Ongoing
Quarterly refresh
Markets shift. We revisit the plan every quarter based on results.
Pricing
Simple pricing. Real results.
Month to month after the sprint. No long contracts.
Strategy Sprint
$5,000
A 4-week deep dive. Full strategy document, no execution.
- Research
- Ideal customer definition
- 90-day roadmap
- Goals and numbers
- Final presentation
- Execution
- Ongoing support
Strategy + Quarterly
$2,500/mo
The sprint, plus quarterly refreshes and monthly check-ins.
- Everything in Sprint
- Quarterly refresh
- Monthly office hours
- Advice when you need it
- Live dashboard
- Channel reviews
- Execution
Strategy + Execution
$7,500/mo
We build the plan and run it.
- Everything above
- Full marketing execution
- SEO, content, and ads
- Weekly strategy calls
- Dedicated account lead
- Quarterly business reviews
- Custom reporting
Client story
All workA Miami luxury realtor, built into a brand.
New brand, new website, and ads that turned a word-of-mouth business into a name people recognize, with leads coming in every week.
Read the story →- $4.2MIn deals started
- 12xMore serious inquiries
- 3.8%Visitors who reached out
- 4.2xReturn on ad spend
FAQ
Questions people ask.
Why do I need a strategy if I already have a marketing plan?
A plan is a list of things to do. A strategy is the reason for choosing those things over others. Most marketing plans are just calendars, which is why they don't build on each other. We build the foundation first.
How is this different from brand strategy?
Brand strategy is who you are. Marketing strategy is how you get customers. They overlap, and we often do both, but they answer different questions.
Will the strategy be specific?
Very. Real numbers, real timelines, real budgets, real owners. Not "increase awareness" but "spend $12K a month on these three audiences with these five ads."
Can we start with strategy and add execution later?
Yes, that's how most clients begin. The Sprint stands on its own. From there you can run it in-house, hand it to another agency, or have us run it.
How involved is the founder?
Sharod leads every Strategy Sprint personally: interviews, synthesis, and the final presentation. For ongoing work you'll have a senior strategist with founder oversight at key points.
What if the market changes?
That's what quarterly refreshes are for. A strategy is a best guess we test, measure, and adjust.
Free consultation
Build a plan that actually works.
Book a 30-minute call. We'll listen to your goals, ask sharp questions, and tell you whether you need a full sprint or something simpler.